Rethink Discussion #14: Brand Trust
Is it time to rethink founder-led brands?
Dear Rethinkers,
Today, something a little different.
Instead of a creative prompt, I’d love to invite you to a virtual roundtable. Let’s pause and reflect on a topical issue: the idea of brand trust—and how it’s evolving.
Lately, watching the dramatic unraveling of public perception around Tesla (largely due to Elon Musk himself), I’ve been wondering...
Is…
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